Undeserved Bad Rap for Ambisonics

By Richard Elen

To: The Editor,
Home Theater Magazine

Dear Sir,

I was dismayed to see in your March 1997 edition (A New Kind of Channel Surfing, p61), another attack on Ambisonics from Mr. Daniel Sweeney. I wouldn't mind so much if this was a one-off occasion: but in fact Sweeney continually misrepresents and deprecates the system in a way that is obviously deliberate. I really can't understand why he feels so threatened by a surround-sound system!

I won't make a meal out of the minor errors in the article, such as the spelling of Robert Margouleff's name or the mangling of the name of the record company Unicorn-Kanchana. But let's get the facts straight about Ambisonics:

Finally, I do feel that it is worth pointing out the simple fact that to date there have been more recordings created for original album release in Ambisonics than in any other surround-sound format. This is because most other existing surround-sound formats were designed originally for cinematic applications, where impressiveness is a great deal more important than localizational accuracy. As any engineer who has mixed in Dolby Surround will tell you, such systems are really difficult to work with for music mixing. Positioning is very unstable, particularly when sources are moving (static sources wander about too), and in any so-called "discrete" system the listener position is extremely important, while the speaker layout is specifically limited to a square with the "sweet spot" in the center. Ambisonics, on the other hand, does not have a sweet spot (you can enjoy the effect even outside the speaker array) and speakers can be placed wherever is convenient, within reason.

The answer to the question, "If Ambisonics is so wonderful, why isn't everybody using it," is not a technical one. Ambisonics, thanks to being owned for much of its life by a Thatcherite British Government quasi-non-governmental organization which didn't believe in funding, let alone marketing, has received consistent technical praise from some of the most accomplish audio minds in the world, but very little promotion. Its originators are some of the most respected names in digital audio -- such as the late Michael Gerzon. But as any former Betamax owner will tell you, technical prowess seldom stands up to marketing muscle and vast Dolby-sized promotional budgets. Despite this, Ambisonic recordings are still being produced on a regular basis by some of the most respected names in the industry. To choose a just a few random examples: the entire Nimbus Records catalog, for example, is Ambisonic (and I am sure they do not regard themselves as merely "maintaining" it as Sweeney suggests). Paul McCartney's Liverpool Oratorio is Ambisonic. Alan Parsons' Stereotomy is Ambisonic. And Ambisonic techniques were employed on Tina Turner's Break Every Rule. And that's just the start.

Ambisonics has an entirely respectable track record, and is more than keeping pace with today's emerging multi-channel digital audio transmission standards. In a world where standards and systems are continually developing, it is important to see a good breadth of coverage of different systems in the press: but for goodness' sake, please let's have the truth, not biased misrepresentation. You and your magazine can do better than that -- and your readers deserve it.

For more information on the subject, see the author's Ambisonics-related Web pages, The Ambisonic Index, which contain several articles on the subject and links to the majority of international resources on Ambisonics, including the extensive discography maintained by Mark Anderson.

*Richard Elen is a recording engineer and producer with over two hundred albums to his credit, including about fifty recorded in surround-sound of one sort or another. He was the studio manager and chief engineer at EMI Music Publishing's London studios in the Seventies, founder of Sound International magazine and Editor of the leading international professional audio journal Studio Sound from 1980 to 1984. He is now the Vice President of Marketing at Apogee Electronics Corporation, the Santa Monica, California-based manufacturer of high-end A/D and D/A converters. He is has been a Member of the Audio Engineering Society for nearly two decades and lectures regularly on digital audio topics and techniques, and on the history of the recording industry.